Citation Examples
Name of Author Organization. (Date). Title of graph [Graph]. Title of Source. URL
Facebook. (2020, July 30). Facebook: active users worldwide as of 2nd quarter 2020 [Graph]. Statista. https://www.statista.com
Grocery Headquarters. (2017, April 1). Sales of the leading domestic beer brands of the United States in 2017 [Graph]. Statista. https://www.statista.com
Note
Retrieval Dates: You include retrieval dates if the source material may change over time.
Citation Examples
Name of Author Organization. (Date). Title of outlook profile [Market outlook]. Source Title. Retrieved date, from URL
Statista. (2020). Food - United States [Consumer market outlook]. Retrieved October 25, 2020, from https://www.statista.com
Statista. (2020). Digital media - worldwide [Digital market outlook]. Retrieved October 25, 2020, from https://www.statista.com
Note
Repetition: if the author of the report and the source name are the same, omit the source name from the source element to avoid repetition.
Citation Examples
Author/Organization Name. (Date). Title of infographic [Infographic]. Source Title. URL
Richter, F. (2020, October 23). Apple dominates stagnant tablet market [Infographic]. Statista. https://www.statista.com
Buchholz, K. (2020, September 18). TV still the top medium for ads in the U.S. [Infographic]. Statista. https://www.statista.com