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Introduction to Sustainable Business and Subsistence Markets
Subsistence Economy
An economy in which exchange is notable by its absence because goods and services are produced and consumed by the same families.
Green Marketing
1. (retailing definition) The marketing of products that are presumed to be environmentally safe.
2. (social marketing definition) The development and marketing of products designed to minimize negative effects on the physical environment or to improve its quality.
3. (environments definition) The efforts by organizations to produce, promote, package, and reclaim products in a manner that is sensitive or responsive to ecological concerns.
Campus Initiatives & Departments
- Subsistence Marketplaces InitiativeThe Subsistence Marketplaces Initiative at the University of Illinois at the Urbana-Champaign College of Business seeks to develop and disseminate actionable knowledge for creating sustainable solutions for subsistence marketplaces.
- Illinois Sustainable Technology CenterThe Illinois Sustainable Technology Center (ISTC) is a Division of the Prairie Research Institute at the University of Illinois. ISTC is a change agency that performs research, spreads awareness, and facilitates implementation regarding practices, technology and systems that improve sustainability.
- Global Studies LibraryThe Global Studies Virtual Library contains materials related to globalization and global studies and encompasses materials of all kinds relevant to this area of study.
Social Entrepreneurship
Looking for more information on social entrepreneurship? Check out the LibGuide.
Need help?
STEM Entrepreneurship and Business is located in Grainger Engineering Library. If you have questions or need help, contact Becky Smith, business librarian at becky@illinois.edu or at bis@library.illinois.edu.