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The iMBA's Guide to Digital Business Research

Market Research & Industry Reports Databases

Industry & E-Commerce Databases

The chart below displays databases with market research reports in the business digital collection.  You will note many of them also contain industry trends. The chart provides the broad topics which are available within each database. To access the database desired, click on the database title to take you to the database. If you are off campus, you will be required to type your Illinois Net ID and password first for authentication. 

If you're having trouble accessing a database or getting an error code, try opening the link in an incognito or private window. For further assistance, contact bis@library.illinois.edu.

Database Consumer Goods and Services Internet of Things Technology Social Media Trends Country Medical Devices Sports B2B Industrial
BCC Research        
Business Source Ultimate          
eMarketer      
Emerging Markets Information Services      
Gartner Academic          
Hoovers    
IBISWorld       
Frost & Sullivan         
Sports Market Analytics            

Statista

 

Technavio

Database Overview

BCC Research

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BCC Research provides objective, unbiased measurement and assessment of market opportunities with detailed market research reports.

Click Library Home in the top right corner to see this screen: 

Click My Categories and choose from the menu to view reports. 

bcc research homepage

Business Source Ultimate

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Provides bibliographic and full text content, including indexing and abstracts for scholarly business journals back as far as 1886 and full text journal articles in all disciplines of business, including marketing, management, MIS, POM, accounting, finance and economics. The database full text content includes financial data, books, monographs, major reference works, book digests, conference proceedings, case studies, investment research reports, industry reports, market research reports, country reports, company profiles, SWOT analyses and more.

business source ultimate search bar

eMarketer

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eMarketer provides market research information about the Internet, e-business, online marketing, and emerging technologies, aggregated from over 1,700 sources. Includes analyst reports, daily research articles, and e-business and online.

For Internet of Things: More Industries -> Technology -> Internet of Things

For Technology: More Industries -> Technology

For Social Media Trends: Advertising and Marketing -> Social media

For Medical Devices: More Industries -> Health

For Sports: More Industries -> Sports 

eMarketer homepage

EMIS 

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How to use EMIS - Tutorial Video

Formerly known as ISI Emerging Markets. Multilingual collection of news and information sources about the emerging markets of selected countries in Latin America, Europe, Asia, the Middle East, and North Africa. Includes full-text primary news sources, financial data, statistics, and legal information.

U of I users may click the "Go" button under Guest Access to start using the database, OR register a personal account for a more customized experience.

 

To find information: first click the menu on the left of the screen. 

Screenshot showing how to find the menu

 

Click on Markets. 

Screenshot pointing at Markets

 

Here you can search for industry and/or country profiles by category or by entering keywords. 

Screenshot showing how to search for an industry or company profile

 

Scroll down to see profiles organized by country and region. 

Screenshot showing country/region profiles

 

To search for company information, go to the menu and click Companies. 

Arrow pointing at Companies in the menu

 

Search for a company by typing in the search bar. 

Screenshot showing the search bar to search for a company

Gartner

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The Gartner Group is a research and advisory company focused on information technology (IT) technologies, practices, and strategies. It provides analysis to corporate, government, and higher education clients through a variety of media, including the Gartner Research website. This research and analysis can be used throughout the University for planning, decision making, and measurement purposes for making continual process improvements towards industry best practices.   

The University of Illinois has purchased access to Gartner Research's Core Research, which does not include their Dataquest documents nor special reports. You will need to make an account to use this source. 

gartner homepage

Hoovers

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How to Build A Company List in Hoovers - Tutorial Video

Note that content from Hoovers cannot be downloaded.

 

Use this database to build a company list and search for company, industry and people profiles. Hoover's gives you access to best in class data made up of approximately 84 million private and public companies, including subsidiaries. Below is a screenshot of the company list builder and its criteria. 

Search for a company in the search box or click on Build a Company List

IBIS World

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How to do Industry Analysis with IBISWorld - Tutorial Video

Business reports in five categories: industry market research, industry risk ratings, company research, global industry research, and economic and demographic data.

 

Type an industry name in the search bar. 

 

You can see all industries by clicking Industries and then View All Sectors. 

IBIS World industry search

Frost & Sullivan 

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Frost & Sullivan Online offers full text access to the company's industry specific databases of marketing consulting information and analysis that are international in scope. It tracks, among others, the following industries: Healthcare, Telecom, IT, Transportation, Electronics and Semiconductors.

You can enter a search or use the filters on the left to find content for selected Industries, Years, Regions, or Deliverable Types.

Frost & Sullivan homepage

Sports Market Analytics

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Sports Market Analytics provides searchable news and market research from the National Sporting Goods Association and other industry sources on all aspects of sporting goods, sports equipment, participation, demographics, fan profiles, sports finance, sponsorship, broadcasting, media, and marketing.

 

Homepage of Sports Market Analytics

Statista

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Statista offers over 1.5 million statistics and facts on more than 60,000 topics drawn from over 18,000 different sources, including market researchers, trade organizations, scientific journals, and government databases. The data is aggregated by a dedicated team of researchers and statisticians who are experts in the 20 market and industry sectors covered. For each data set, extensive source information is provided. Data sets can conveniently be downloaded as an image, pdf, Excel file, or PowerPoint.

In the search bar, type in the company name.

statista homepage

 

You can limit the results by clicking DossiersStatistics, and Infographics

statista filters

Technavio 

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Provides access to market research reports covering various industries, including communication services, information technology, healthcare, retail, energy, transportation, and materials.

Searching agriculture in Technavio

Need More Help?

Grainger Engineering Library Information Center's STEM Entrepreneurship & Business Services can assist you in getting started with these and other resources.  If you have any questions, please e-mail bis@library.illinois.edu