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The iMBA's Guide to Digital Business Research

Industry Information

Understanding the competitive landscape of the industry and company placement is important.  When searching for industry profiles, they ideally should contain the following:

  • SIC/NAICS
  • List of competitors
  • Total market revenue
  • Current conditions
  • Some forecasts (1-5 y)

Industry profiles are usually difficult to find on the open Net, but you can find them in the following databases. 

If you're having trouble accessing a database or getting an error code, try opening the link in an incognito or private window. For further assistance, contact bis@library.illinois.edu. 

Industry Information Databases

ProQuest One Business

Access this resource directly through the UIUC proxy link above.

This is a comprehensive database of scholarly journals, magazines, trade publications, newspapers, books, reports, dissertations, and working papers. To get database helpclick here and then click on various links in the left-hand navigation column such as 'Basic Search' or 'Advanced Search: Database Specific.'

For example, to search for industry statistics and reports: Search for an industry name as a subject or enter/look up NAICS code; choose "statistics/data report" as "document type";  click search.

Business Source Ultimate

Provides bibliographic and full text content, including indexing and abstracts for scholarly business journals back as far as 1886 and full text journal articles in all disciplines of business, including marketing, management, MIS, POM, accounting, finance and economics. The database full text content includes financial data, books, monographs, major reference works, book digests, conference proceedings, case studies, investment research reports, industry reports, market research reports, country reports, company profiles, SWOT analyses and more.

 

To search for a company, type in the company name in the search box. Click on All Fields and scroll to Company Entity - CO.

Screenshot showing the search bar of Business Source Ultimate.

 

Scroll down and you can search for SWOT Analysis under Publication Type. 

Screenshot showing SWOT Analysis under Publication Type

 

Or search for NAICS/Industry Code, Product Name, and Company/Entity.

Screenshot showing the boxes to search by product name, NAICS/Industry Code, and Company/Entity

IBISWorld 

How to do Industry Analysis With IBISWorld - Tutorial Video

This source contains market research reports on over 700 U.S. industries. Also contains industry risk ratings, global industry research, and company research on over 8,000 U.S. public companies.

At the main screen choose between logging into the industry reports or procurement reports databases by clicking its corresponding 'Login' button.

Within Industry Reports, the simplest way to find industry information is to enter an industry name or NAICS code in the search box. 

Procurement reports can be searched by keywords or company name. 

Nexis Uni

Provides full text and summaries of articles from over 40,000 newspapers, magazines, journals, wire services, trade journals, etc., in addition to allowing you to generate lists of companies using criteria that you select.
Articles are available for download, email, print or can be sent directly to Google Docs in a variety of formats including pdf, docx and xlsx.

In order to download articles, make sure to enable pop-ups for advance.lexis.com.

Click All Content Types. In the drop-down menu, click Companies. 

 

Click Company Profile. 

 

You are now searching company profiles. 

Need More Help?

Grainger Engineering Library Information Center's STEM Entrepreneurship & Business Services can assist you in getting started with these and other resources.  If you have any questions, please e-mail bis@library.illinois.edu