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University Library, University of Illinois at Urbana-Champaign

BADM 420 Advanced Marketing Management

Business Source Ultimate

Business Source Ultimate 


This is a comprehensive database of academic journals, book/monograph abstracts, company profiles, country reports, industry profiles, magazines, market research reports, newspapers, product reviews, SWOT analysis, trade publications, and videos. 

To search for a company, type in the company name in the search box. Then in the Select a Field, click on CO Company Entity.



Scroll down and you can search for SWOT Analysis under Publication type or search for NAICS/Industry Code, Product Name, and Company/Entity.





Popular Newspapers

Proquest One Business

ProQuest One Business

Click here to learn how to search in ProQuest One Business

Proquest One Business is similar to ABI/Inform, but contains more industry and country reports from Barnes (which specializes in travel), Plunkett Research (broad topics) and Economist Intelligence Unit.  It also has investment reports from JP Morgan and Fitch. 

For your convenience, you can search for the latest articles in popular press, such as the Wall Street Journal, Business Insider, or The Economist by clicking on the Popular Publications carousel box and select the one you want by clicking on the image.   You can also search for major public company profiles, or the Industry topics carousels, as seen below. 


Nexis Uni

In order to download articles, make sure to enable pop-ups for

To search for company profiles, select the company info box on the home page and select Company Profile from the drop-down to search for a company by name.


Emerging Markets Information Service

To find information: first select a country or multiple countries; then click on company analysis, industry analysis, or country analysis tab; and type the name within search box.