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University Library, University of Illinois at Urbana-Champaign

BADM 420 Advanced Marketing Management

Company Research Flow Chart

Visual depiction of a BIS Librarian's suggested search strategy for finding company information using the Three Easy Steps to Find Company Information.

For resources under each step, visit the Three Easy Steps to Find Company Information.

Determine if the company is public, private, or subsidiary.

Use the following databases to determine if the company is public, private, or subsidiary:

Company Research Chart

Company Research Databases

The chart below displays databases with company information that BIS subscribes to annually. The chart provides the broad topics which are available within each database. To access the database desired, click on the database title to take you to the database. If you are off campus, you will be required to type your Illinois Net ID and password first for authentication.

Database Company Information Revenue/ Financials Industry Codes Products Competitors Investment Analysis SWOT Analysis Comparisons News
Business Source Ultimate        
Emerging Markets Information Service (EMIS)        
Hoover's  
Data Axle/
Reference Solutions
sales only
         
PrivCo        
 Refinitiv Workspace            
ProQuest One Business              
Statista