Step one: Branding
Choose a name and draw up your cover art! There are a few things to consider in this process:
Step two: Promotion
There are so many ways to promote your podcast – social media, flyers, word-of-mouth. Get creative!
SoundCloud, Anchor, and PodBean are all options for hosting platforms, but they are certainly not the only ones out there! It is important that you do your research and come to your own decision on which platform you would like to use.
Some questions to consider:
University of Washington Libraries has a great page with more information to consider when deciding where to host your podcast. Check it out here.
In addition to submitting your RSS feed to host your podcast, consider if you want to build a website or embed the podcasts in an existing website you already have. Having a website for your podcast can increase its discoverability and create a single location where listeners can find resources like your transcripts, links to social media, or your advertising platform.
Another part of creating and distributing your podcast can be monetization. We say "can" because you do not necessarily need to do so, but if you are interested in making money off your show, there are business platforms that allow you to monetize. Using one of these services allows anyone who wanted to support your podcast to donate, and you could offer exclusive content to those subscribers as a thank you. If you monetize your podcast, the mid roll is an excellent place to consider working in any advertisements or shout-outs. Examples of business platforms for podcasting include Patreon, Podia, Buy Me a Coffee, Kickstarter, and Ko-fi.
To connect to everyone:
Be open to feedback and suggestions from listeners with perspectives different than your own!