LibGuides: BADM 583: Demographic Information/Statistics

eMarketer

eMarketer This link opens in a new window
eMarketer provides market research information about the Internet, e-business, online marketing, and emerging technologies, aggregated from over 1,700 sources. Includes analyst reports, daily research articles, and e-business and online.

Passport

Passport Global Market Information Database This link opens in a new window
This database contains demographic, economic, and background marketing statistics for over 200 countries, as well as market and economic forecasts. Passport also contains major market reports and consumer lifestyle reports for countries from all over the globe.

To locate statistics, look under Search (in the upper left corner of the Home/Welcome page). You can generate tables of statistics on Consumer, Industrial, and Service Markets by clicking on the appropriate link. The next step requires you to select among several countries. You can also use the toolbar at the top of the page to explore by Industries, Countries, and Consumers. If you need a table about Food Shopping Habits in Croatia, this is the resource for you.

For example, to search for industry statistics, go to 'Search Statistics' section; select 'industries'; choose a industry you are interested in; click go .

For database help, click here.

Proquest Statistical Insight

ProQuest Statistical Insight (Statistical Universe) This link opens in a new window
- This link opens in a new window
Provides references to statistical publications issued by federal and state governments, commercial publishers, trade and professional organizations, etc. A good place to start if you need statistical information but don't know where to look.

Click HERE to get one of the database's quick tutorials. NOTE: you must logged in on campus or via proxy server to see the guide.

To get industry statistics, click on Index Terms under the search bar; select "industry and commerce"; click on Paste to search and then search.

U.S. Census Bureau

U.S. Census Bureau

The ultimate place to find comprehensive and detailed demographic information on the United States. Now includes Census 2010 data. Pay attention to the browsable index "Subjects A to Z" and the categories on the home page. American FactFinder offers detailed demographic information on state, county, and city levels.

Statista

Statista

Provides access to statistics and studies gathered by market researchers, trade organizations, scientific publications, and government sources on over 600 industries.