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Research Steps for Client-Based Projects

This guide is for students in classes and co-curricular organizations working on client-based consulting projects

Review Current Studies and News

These resources will allow you to learn more about the topic through recent news stories, reports, and publications by industry and trade associations.  If you are struggling with keywords for a new product, service, or concept, articles can help you to find terms or names which are becoming popular or gaining traction within the industry; re-run your searches with those terms.

Depending on what you're looking for, there may be other resources that can help, too--ask me!


Access World News (audio, blogs, college/university newspapers, journals, magazines, newsletters, newspapers, newswires, transcripts, video, and web-only sources)

  • To search only in local news sources, click on A-Z Source List above the search box where it says "Enter any keyword, such as a name, event, or topic."  Then on the next page search for Champaign (or another location), check the boxes for the sources you want, and click the blue "Search Within These Selections" button at the bottom. Then on the page that appears, enter your keywords. 
  • Alternatively, you can just enter your keywords in the search box on the homepage, and then in your results list, on the left you can (1) use Date Selector or Date Search to limit the result to more current info; (2) under Source Type, click on College/University Newspaper (or other type, if relevant); and (3) under Source Location click "More Options" to limit the results to sources from specific States or Cities.

Business Source Ultimate (trade publications, magazines, newspapers, academic journals, business reports, product reviews, market research reports, country reports, industry profiles, company profiles, SWOT analyses)

  • Type your keywords into the search box at the top. To refine your results list, click on the "All time" menu at the top to limit to more recent dates. Click on the "Source type" menu to isolate Trade Publications, Magazines, and Newspapers, which will be the best sources for your project in most cases. Click "More" to add other sources types.  The Access Options menu directs you to the full text, if available through this database.

Nexis Uni (newspapers, newswires & press releases, web-based publications, industry trade press, news transcripts, video, blogs, business opportunities (project notices), magazines & journals, audio, newsletters, industry reports, analyst reports, and much more)

  • Type your keywords into the box that says "Enter terms, sources, companies, or citations."  The default search is "All available dates" but you can choose more recent dates from the drop-down menu.  If your results list is too long (10,000+), you can add more limits using the options on the left.

ProQuest One Business (news, blogs, articles, feature stories, company profiles, industry reports, annual reports, market research, books, transcripts, dissertations/theses, country reports, case studies, audio/video clips, and much more)

  • Type in your keywords into the box that says "Enter search terms..." In your results list, use the options on the left to limit the date range to current content (under Publication Date) and, under Source Type, click "More >" to restrict the results to Newspapers, Trade Journals, Magazines, and other types of applied, practice-based information.

Broad concepts/terms ALONE or in COMBINATION.  The following sources will be the best sources of keywords and phrases to try in your searching at the start of your project:

  • your project description
  • initial discussions with the client
  • brainstorming sessions with your team

As you progress in your research, looking at industry, company, and market research reports, you may see new names and keywords that you should enter into these and other article databases to learn more.

Research done on this topic, this market and, IDEALLY, your market's preferences for this topic (e.g. Gen Z and mobile banking, farmers and technology usage)

Competing companies and products - make lists as you encounter names and plug them back into these article databases, company databases (Step 4) and Google (Step 7) to learn more 

Experts (people and trade/industry associations) who you can consider contacting later - make a list as you encounter names in the articles