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University Library, University of Illinois at Urbana-Champaign

Getting Started with Social Media: A Guide for Nonprofit Organizations and Government Agencies: Social Media Tools

Guide to resources and information about making a case for social media and developing a plan for which tools to use.


This page includes links to tools that will get you started with social media. This is not meant to be an exhaustive list. Mention of a tool does not constitute endorsement. Jump to tools for:

For more information on what these tools can do, check out Common Craft's social media videos. Topics include Twitter, blogs, wikis, online photo sharing, podcasting, RSS, social media, and social networking.

Social Networks and Microblogging

Create Your Own Social Network

If you don't like the social networks that are available, use these tools to start your own.

Social Media Dashboards

Social media dashboards help you manage multiple social media streams from one place. Most have a free version. Several charge for more features.

Social Bookmarking and Content Sharing

Use these tools to create resource lists. Publish the lists by using a common tag, grabbing the RSS feed for that tag, and syndicating it in other places. Some tools also let you share via Facebook and Twitter at the time you bookmark the item. See the Recent Social Media Tools and Resources box on the home page of this guide for an example.

Videos and Photographs