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University Library, University of Illinois at Urbana-Champaign

Business Policy and Strategy

This guide has been created for Business Administration 449

Industry Resources

The following are tools for researching industries, starting with the Standard Industrial Classification (SIC) and North American Industrial Classification (NAICs) codes developed the Census Bureau.  Other resources provide trends and industry profiles.  

Industry Profiles answer the following:

  • What does the industry produce and for whom
  • Who are the major players
  • What are current conditions as well as projections for the future
  • Which are the affiliated trade associations

SIC & NAICS codes

These government tools can help you label products and industries:

Enter industry or product type (not brand name). You may have to follow the broader categories, especially for industry overviews. NAICS is a new system meant to replace the SIC codes. Conversion between SIC and NAICS is available here.

BCC Research

BCC Research

Provides objective, unbiased measurement and assessment of market opportunities with detailed market research reports. Offers analysis of growth opportunities, market sizing, technologies, applications, supply chains and companies.

Statista

Statista

Provides access to statistics and studies gathered by market researchers, trade organizations, scientific publications, and government sources on over 600 industries.