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University Library, University of Illinois at Urbana-Champaign

Marketing Research

This web page has been created for Business Administration 322 and 529

Suggested Keywords

Advertising
Advertising budgets
Advertising campaigns
Amount
Customer
Customer satisfaction
Consumer attitudes
Consumer behavior
Demographics 
Feedback
Incentives 
Loyalty
Loyalty Programs
Market Research
Market Strategy
Marketing
Number
Polls & Surveys
Pricing Policies 
Strategy
Survey
Survey Methods
Quality of service AND Customer relations
Quality of service AND Customer satisfaction
Questionnaires
Questionnaires AND Methods

Finding Newspaper Articles

Domestic and International Newspapers

UIUC has access to many current and historical newspaper articles from the Wall Street Journal, the New York Times, and many others. For information about searching newspaper databases, visit the History, Philosophy and Newspaper Library's guide on newspapers. Also, be sure to visit LexisNexis Academic Universe, described below.

EBSCO Business Source Complete

Emerging Markets Information Service

To find information: first select a country or multiple countries; then click on company analysis, industry analysis, or country analysis tab; and type the name within search box.

Nexis Uni

In order to download articles, make sure to enable pop-ups for advance.lexis.com

To search for company profiles, select the company info box on the home page and select Company Profile from the drop-down to search for a company by name.

 

ProQuest One Business

ProQuest One Business

Access this resource directly through the UIUC proxy link above.

This is a comprehensive database of scholarly journals, magazines, trade publications, newspapers, books, reports, dissertations, and working papers. To get database help, click here and then click on various links in the left-hand navigation column such as 'Basic Search' or 'Advanced Search: Database Specific.'

For example, to search for industry statistics and reports: Search for an industry name as a subject or enter/look up NAICS code; choose "statistics/data report" as "document type";  click search.