Market Research looks to answer these questions:
- Who purchases a product and why?
- What are the demographics?
- How many potential customers are there?
- How will trends affect our sales?
- How do customers shop?
Mintel



Mintel Reports provides thousands of country and category specific market research reports with quantitative and qualitative market, brand and consumer insights. Reports include market size, growth, distribution, competitors and consumer usage.
Under Category, select Cannabis. This will show you reports, industry trends, expert insights, news, and upcoming reports, as available.
